No Mad Hens is owned and operated by Eli Friedman-Heiman. Eli spent multiple years working with the Terry family, learning from Shaun Terry, the farmer of Grateful Pastures Farm. Shaun taught Eli and inspired him to learn more about the pasture raised chicken business. Eli has always been invested in sustainable farming practices and realized quickly that pasture raised chicken farming was what he wanted to pursue. After working and learning from Shaun, Eli decided to start his own business, raising healthy chickens using regenerative farming practices. The business, No Mad Hens, focuses on pasture raised eggs using NGMO feed. Eli believes he can meet the growing demand for locally sourced and sustainably farmed, pasture raised eggs. He is committed to building on the future of regenerative farming.
Eli was born and raised in Atlanta, GA. For college he attended the University of Vermont and received his B.A. in Recreation Management from the School of Environmental Studies. Eli always had an interest in sustainability. After he graduated, he farmed, taught, travelled, and eventually made his way back to his roots in Georgia. After returning home he pursued one of his other passions, teaching. It was during the peak of the COVID pandemic that he made the choice to dive back into farming. He believes that local, sustainable farming is a necessity for a healthy future and gets to combine many of his passions on the farm. When he’s not farming you can find him dancing to his own music with his daughter, Luna, and partner, Mae.